Image Source: X (@BandwagonLabs)
Summary
- McDonald’s Singapore is rolling out a multi-player metaverse experience called ‘My Happy Place’, accessible through its mobile app from June 6th to July 7th.
- The environment empowers players to create their own restaurants, earn wearable items, and have the chance to earn free McDonald’s for a year.
- The platform is backed by blockchain technology to authenticate identity and provide tokenized rewards and experiences.
- McDonald’s has trialed various innovative technologies in global markets over the past few years. This regional trend continues with their metaverse launch in Singapore this week.
https://x.com/BandwagonLabs/status/1798555064065466622