Source: bubly

Summary

• The activation called ‘Avatar Adventure Sweepstakes’ showcasing PepsiCo’s sparkling water brand, bubly, marks the first time the conglomerate has entered Roblox
• Participants must visit the bubly site to create an account & link their Roblox profile - upon completion, they can enter a sweepstakes to win an IRL bubly swag bag or a year of free bubly
• Upon entering the sweepstakes, players can visit the ‘Paint the Town bubly’ mini-game that lives within third-party Pixel Playground’s ‘GAMESHOW’ environment to claim a free Roblox ‘UGC’ headwear accessory of the bubly lime can